Applying the 80/20 Rule works for just about everything in life. But in the marketing and advertising biz, it’s probably closer to 95/5. That is to say—95% of your results will come from just 5% of your activities.
ON THE COVER Walk Street by Design: A fresh beachside home with a rooftop deck and lots of keenly styled living spaces puts you right at home in Hermosa Beach—steps from the sea, sand and Strand presented by Lauren Forbes of The Lauren Forbes Group at Compass.
Spread over 6,700 square feet, the three-bedroom house is split into five levels which each delimit a specific zone for living. The residence is comprised of floating limestone boxes that are magically set upon a series of water features and anchored by a dominant black granite center spine that acts as a visual organizational element.
Located on prime Beverly Hills property, north of Sunset Boulevard, 1130 Carolyn Way is a 12,127-square-foot house with seven bedrooms and 13 bathrooms which also offers nearly 4,000 square feet of outdoor space, including a rooftop lounge with exceptional views.
Located on the historic, 5-acre La Mesa farming fields, flanked by cacti forests and backdropped by the Sierra Laguna Mountains, Paradero Todos Santos is an 80 percent landscape project, with a vast, 100,000-square-foot botanical garden by Mexico-based practice POLEN at its heart.
Federal House makes good on Edition Office’s commitment to sustainability. Relying on cross-flow ventilation as a cooling mechanism rather than air conditioning, the highly insulated home thrives in sub-tropical temps.
Call me crazy but I like good ole fashioned economics. Maybe that’s why I chose business/economics as my major in college. Any econ buffs out there paying attention to the M2 lately?
Along the 7th Street walk street, there’s a new flourish in the form of an inviting contemporary home 57 7th Street, approximately 4,200 square feet in size—a 4-bedroom and 6-bathroom designer haven that’s defined by its beach and ocean views, low-key glamour, and generous selection of sunlit gathering spaces.
Rolling green fields, sea-sculpted bluffs and the white-tipped waves of the Pacific Ocean—the sight that greets you when turning off Palos Verdes Drive is always as invigorating as it was the first time you arrived.
Located on prime Beverly Hills property, north of Sunset Boulevard, this 12,127-square-foot house with seven bedrooms and 13 bathrooms also offers nearly 4,000 square feet of outdoor space, including a rooftop lounge with exceptional views.
ON THE COVER Midcentury Vision: An original Modernist home on over two acres of lush Southern California hillside creates a streamlined private retreat in Rancho Palos Verdes presented by Chris Adlam of Vista Sotheby’s International Realty.
ON THE COVER Made in Manhattan: This newly built architectural home—crafted with luxe materials and unexpected features—is a sleekly sophisticated beach retreat in the midst of the Sand Section presented by the Gillespie Host Group.
