Geneseo Inn at Cass Winery

At the newly opened Geneseo Inn, revamped industrial shipping crates bursting with stylish modern interiors meet with arresting vineyard views to create an eco-friendly bed-and-breakfast retreat unlike anything else in Paso Robles.



Geneseo Inn the First Green Shipping Container Hotel in Central California Promises to Elevate the Paso Robles Wine Country Excursion

Set on 175 acres amid the rolling hills and grapevines of Cass Winery in Paso Robles, the luxury getaway is the mastermind of L.A.-based Ecotech Design, an early pioneer in the use and integration of shipping containers in architectural projects. 

“The owner, Steve Cass, wanted a unique design to attract winery visitors from San Francisco, Los Angeles and throughout the world,” says Ecotech Design Principal Walter Scott Perry.

“The use of shipping containers was an economical and sustainable choice; they are affordable, readily available, and recycled, used locally for wine production and have a unique, contemporary visual impact.”

Walter Scott Perry’s inspiration? The surrounding vineyard. “I didn’t want the inn to dominate, but to sit lightly on and look out over the surrounding countryside, so I elevated the units above the 5-foot high grapevine rows and placed the parking underneath,” he explains. 

“The structures shade the parking and allow the container clusters to visually ‘float’ over the landscape.” In addition, the 8-foot-wide shipping containers mimic the spacing of the grapevine rows planted 8 feet apart.

“Offsetting all of the building components 4 feet horizontally and vertically, and in three separate clusters with different orientations, creates a constant play of light and shadow on the buildings during the day,” he adds.

“The structures become truly integrated with their environment, as the containers and the vineyard itself have been recycled and reused over time—an ‘adaptive-reuse’ design strategy used during the 1960s and throughout an evolving, environmental movement for over 60 years.”

Featured at the Geneseo Inn are seven bed and breakfast units composed of two 20-foot containers and one 12-foot high clerestory element, each with raised decks at the entry and rear, along with a deluxe bridal unit suite consisting of 40-foot and 20-foot containers. Prices start at $325 per night for the accommodations, which boast a mix of recycled and locally sourced sustainable materials and finishes, including Corten and naturally distressed structural steel, glass, cement board, and recycled winery barn materials and agricultural buildings.

An office cluster uses four 20-foot containers with a large, communal deck and reception areas under a live oak tree, while the exterior color palettes complement the various wine labels used at Cass Winery. And rounding out the property’s offerings: a gourmet breakfast served daily, complete with fresh-baked artisan pastries and a chef-inspired signature item, not to mention vineyard tours, wine seminars, cooking classes and more.

“The new vibe was meant to expand the business to include a more urbane, sophisticated clientele—one aware of contemporary and environmental design issues—as well as to create a unique ‘experience’ for those who stay in the shipping container units,” says Walter Scott Perry.

“Hopefully, it will inspire surrounding vineyard owners to rethink the traditional experience, and to create a more stimulating and attractive destination for visitors.”

Geneseo Inn at Cass Winery

7350 Linne Road, Paso Robles, CA
805.239.1730 |

Photographs: Paul Vu Photography


Gensler & Yabu Pushelberg Join Forces in DTLA’s Moxy + AC Hotel Fusion

Moxy and AC Hotels have recently unveiled their collaborative venture in downtown Los Angeles, a project masterfully designed by Gensler and adorned with interior spaces crafted by the renowned Yabu Pushelberg, creating an affordable, multi-layered destination for both locals and visitors, set to become an iconic addition to LA's landscape.
  • September 20, 2023
  • Karine Monié

Walter Gropius & the Enduring Legacy of the Bauhaus

In the early 20th century, architect Walter Gropius aimed to harmonize art, technology, and craftsmanship—a vision that birthed the groundbreaking Bauhaus school in 1919. Gropius's call to unite architecture, sculpture, and painting underpinned the school's ethos. Rejecting tradition, the Bauhaus propelled design and art into a new era, embracing functional forms and interdisciplinary collaboration.
  • August 23, 2023
  • Constance Dunn

Sterling-Huddleson Architecture’s the Edge Residence in Pebble Beach

The Edge, a stunning contemporary home located in the picturesque community of Pebble Beach, California, is a masterful creation by Sterling-Huddleson Architecture. The result is a breathtaking residence that seamlessly blends advanced building technology and timeless contemporary design.
  • August 23, 2023
  • Jenn Thornton

Of Possible Unveils Stunning Loft Living Concept in Williamsburg

Explore the soon-to-be-completed building at 103 Grand Street, Williamsburg, offering three units designed to capture the spirit of this historic area. Led by Rise Development and architect Vincent Appel of Of Possible, each unit boasts its own outdoor space and a seamless connection between interior and exterior.
  • July 13, 2023
  • Karine Monié

Elevating Tropical Modernism: Evan Edward’s Stunning Biscayne Bay House

This sleek tropical masterpiece in Biscayne Bay, Florida by architecture and interior design practice Evan Edward seamlessly blends indoor and outdoor spaces, embracing the warm climate and scenic surroundings. With a focus on fluidity and functionality, the 5,000 square foot home combining midcentury tropical modernism with European art deco influences, the interior design features a harmonious blend of materials and textures.
  • July 13, 2023
  • Karine Monié
Sign Up for DIGS Newsletters