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Warren Dow

Founder and CEO of Micro Market Media, LCC. Publisher of South Bay Digs and Westside Digs.

Obviously, Obvious Adams

Warren Dow May 18, 2022
Let me introduce you to one of the finest marketing tales ever told about a simple yet successful businessman from the advertising industry – a

Pardon My Interruption

Warren Dow April 20, 2022
Advertising today is all about the interruption.Let me cut right to it and not mince any fine words here…interruption is rude, annoying, and destroying your

The Kinetic Theory of Marketing

Warren Dow April 6, 2022
Ever heard of it? Liar! (I just made it up.) But maybe the theory is real after all. When I’m looking for marketing inspiration, I

Dogme 95

Warren Dow March 24, 2022
It’s exactly what the marketing world needs today, a movement to eliminate and ban shiny new toy marketing and the buzzards who preach it. We’ll

Phantom Traffic Jams

Warren Dow February 23, 2022
A new and emerging problem for marketers – phantom traffic jams. What are they? And the traffic jams seem to be getting worse, as every

Business Jargon Generator

Warren Dow January 26, 2022
It’s the start of a new year my fine marketing muse friends, what do you say that we ease our way into our 2022 journey

2022 Marketing Resolutions

Warren Dow January 12, 2022
All right, kids, it’s a new year, and time for some new marketing resolutions. The funny thing about resolutions, most don’t stick around long enough

Consumption

Warren Dow December 8, 2021
Consumption – different than acquisition. It’s less exciting. Even boring. Wondrous things may happen if we slow down the acquisition and invest more in consumption.

Faux Marketing

Warren Dow November 10, 2021
Ready to have some marketing fun? Alrighty then, let’s dive in. Below is a real quote on a real website that I’m sure you can

Writing a Hit Single

Warren Dow October 27, 2021
Ever wonder how hard it must be to write a hit single in the music business? For the people that pay the artists (record companies),