Buyer Funnel Drives Massive Results for The Kaminsky Team's Manhattan Beach Listing in 5 Days
We built a marketing funnel that would reach as many ‘prospective buyers’ in 5 days as possible. The best way to do this was to blend native social media posts with a top of funnel strategy.
The Brief
➜ Challenge: To market a $200K price reduction on social media.
➜ Solution: Create a top of funnel strategy and get traffic to it w/ organic posts that lead to landing page with a compelling opt-in.
➜ Results: In 5-days, we reached 70,130 people in the target market; of those 1,694 people visited the landing page for an average of 5:03 minutes, and we captured 24 leads to add to the client database.
The Playbook
Target people with the right message, on the right medium, in the right method and you get massive results (and happy sellers)