➜ Challenge: To market a just listed home online and get it sold during a pandemic while sellers were moving.
➜ Solution: Create a top of funnel strategy and get traffic to it w/ organic posts that lead to landing page with a compelling opt-in.
➜ Results: In 5-days, we reached 73,605 people in the target market; of those 991 people visited the landing page for an average of 2:33 minutes, and we captured 14 leads to add to the client database, and got the home sold in 8-days for 2% more than asking!